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Email Marketing Executive - Apprentice

50 Vauxhall Bridge Road, London, SW1V 2RS
£23,000.00 annually
Closing date
9 Jul 2022

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Advertising, Media & PR
Role Type
Apprenticeship, Higher
Start Date
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What will the apprentice be doing?
  • Assist with the idea generation, planning and execution of eCommerce emails in partnership with leading high street and online brands
  • Copywriting subject lines and email content to optimise performance and engagement, including the implementation of an A/B testing programme
  • Build out and launch email campaigns in Salesforce Marketing Cloud using dynamic templates and rules-based content management and schedule/send emails as per the campaign plan
  • Work with merchant and design team to source content and images for email campaigns and website banner promotions
  • Manage the sign off process with brands and clients
    Support on the App push notification programme
  • Assist with the website homepage banner production and scheduling
  • Work with the client communication services team on bespoke client email marketing programmes to launch new schemes and send employee benefits communications to client's employees
  • Assist with the development and ongoing performance enhancements for marketing automation programmes
  • Process client data and mailing lists in a secure and compliant way with segment and query building to create mailing and exclusion lists
  • Carry out monthly reporting on email performance and provide insights and ideas based on data analysis
  • Continually test, measure and report campaign and programme performance and evolveactions based on learning

What training will the apprentice take and what qualification will the apprentice get at the end?
  • Marketing executive(level 4)

What is the expected career progression after this apprenticeship?
  • Communications Executive
  • Communications Specialist
  • Marketing and Communications Officer
  • Marketing Executive
  • Marketing Officer
  • Marketing Specialist

Requirements and prospects

Desired skills and personal qualities

IT skills, Organisation skills, Problem solving skills, Analytical skills, Logical, Team working


Other Basic Photoshop and Dreamweaver skills (Grade Pass) Essential

Things to consider

We value 'solution-seekers', rather than 'problem spotters' and we love a positive attitude - people who want to make the most of every day and situation with a belief that we can always find ways to do things better. And we always appreciate a good sense of humour and vibrant energy. Ideally you will possess these attitudes by the bucket- load.
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