Communications and Brand Advisor - Marketing Executive Apprentice

Pension Protection Fund
12, Dingwall Road, Croydon, CR0 2NA
£22,000.00 annually
22 Oct 2019
05 Nov 2019
Role Type
Apprenticeship, Higher
Start Date
The Communications and Brand Advisor, reporting to the Strategic Communications Manager, will be responsible for developing communications materials to engage a range of audiences across a variety of channels.

The primary focus of their role will be to produce branded communications materials and coordinate customer and stakeholder research activity.

The job holder will also work closely with the Strategic Communications Manager to conduct research to help the PPF measure its reputation and better understand its members and stakeholders. There is an opportunity to be part of the process of selecting and appointing a new research agency.

As part of a growing Communications team, the Communications and Brand Advisor will also be able to develop their understanding and skills in other communications disciplines, through ad hoc support for colleagues across other channels such as social media and internal communications and other projects as required.

The Communications and Brand Advisor will study for a Level 4 Marketing Executive Apprenticeship.

Duties will include:
  • Coordinate the design of PPF branded materials. Liaise between internal stakeholders and the external design agency to get feedback on draft materials and pass on design and copy changes. Use excellent attention to detail to make sure changes are made accurately
  • Make sure materials are on brand, produced according to brief, delivered within agreed timescales and that internal stakeholders are kept up-to-date
  • Support with copy-writing and proofreading as needed
  • Orgaisephoto-shoots and source stock photos from image libraries
  • Make sure people photographed have given the relevant permission for their photos to be used
  • Workwith the Strategic Communications Manager to appoint and on-board a research agency and to produce a brief according to business needs
  • Work with the agency to develop research materials, including questionnaires, discussion guides and participant sample lists
  • Review results and share with internal stakeholders
  • Collaborate with team members to keep the Communications Calendar up-to-date to make sure campaigns are coordinated across channels and to help everyone plan for workload pressure points
  • Provide ad hoc support in the Communications team e.g. monitoring social media, posting on internal screens and posting on the intranet
  • Work closely with Communications team colleagues to ensure key messages are coordinated across all the PPF's internal and external channels
  • Work with the Strategic Communications Manager to plan and develop email marketing campaigns aimed at customer and professional audiences

Requirements and prospects

Desired skills

  • Attention to detail
  • Excellent written and spoken English
  • Strong planning and organisational skills
  • Strong team player
  • Excellent interpersonal skills
  • Ability to speak to and email senior colleagues, creating a good impression which reflects well on the wider team
  • Microsoft Office
  • Enthusiasm/willingness to learn
  • Understanding of why brand identity is important
  • Knowledge of communications channels/marketing

Personal qualities

  • Integrity - Do the right thing
  • Collaboration - Work as one
  • Accountability - Own your own actions and their outcomes
  • Respect - value every voice
  • Excellence - Be your best

Desired qualifications

  • Experience of working in a communications/marketing/brand/design environment
  • Writing experience
  • GCSEs (or equivalent) in English and maths at grade 4 (equivalent to a C) or above is desired

Future prospects

  • The employer is looking for the Apprentice to transition into a permanent member of the team

Things to consider

  • 26 days annual leave (additional 5 days for volunteering purposes)
  • Holiday trading
  • Excellent pension scheme
  • Private medical illness
  • Critical illness
  • Childcare vouchers
  • Cycle to work scheme
  • Season ticket load
  • Monthly fruit drop
  • Employee assistance programme

The Apprenticeship National Minimum Wage guide (ANMW):

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